Andy Lake is an award-winning creative strategist and storyteller with over 15 years leading brand campaigns, integrated marketing, and high-impact video production across healthcare, higher education, and consumer retail. His creative foundation runs deep—he earned a BA in Digital Storytelling from Indiana University's Luddy School of Informatics, Computing, and Engineering, and further developed his eye for craft and visual communication at the Herron School of Art and Design. That training shaped an instinct for how images, narrative, and design work together to move people.

As Founder and President of FME Studios, Andy partners with national brands to develop integrated marketing campaigns, executive communication strategies, and broadcast-ready video content spanning product launches, multi-platform advertising, and leadership messaging. He guides projects from strategic vision to on-the-ground execution with clarity, empathy, and precision—equally at home in a boardroom as he is on set. Andy holds an MBA from Indiana University's Kelley School of Business with a concentration in marketing, and it's the combination of artistic sensibility and business acumen that defines his approach. He respects both disciplines and understands that the most powerful work lives where they meet.

Andy serves on the Board of Directors of St. Mary's Early Childhood Center in Indianapolis, where he contributes expertise in strategy, marketing, and fundraising. He lives in Indianapolis with his wife and three children.